27 Sep 2016 New Holland appoints Lion Hudson as UK and Ireland Representative

New Holland and Lion Hudson have forged a partnership that will take effect on October 3 2016. Through this relationship, Lion Hudson will undertake sales representation of New Holland's Book products to trade accounts in the UK and Ireland. Distribution will continue to be via GBS.

Marc Falconer, Director at New Holland said "We are looking forward to working with Lion Hudson and building on our presence in the UK and Ireland."

Suzanne Wilson Higgins, Managing Director of Lion Hudson said "we are thrilled to be working with New Holland UK and look forward to representing their beautiful and high quality non-fiction books and building their lists in the UK and Ireland."

Andrew Wormleighton, Head of EU Sales at Lion Hudson said "I just love the New Holland list and I’m really excited to head up their new sales team for the UK and Ireland."

New Holland Publishers is a publisher of quality, non-fiction books in all categories from natural history and gardening, health and cooking, sport, travel, biography, to self-help and reference books. New Holland Publishers strive to make innovative books that stand out from the rest - books that have strong design, are well written and have wide appeal to readers.
New Holland prides themselves on the highest editorial and design standards to produce illustrated books of quality and good value. Their team continues to think outside the box about how books can stand out on the shelf and be selected by readers ahead of others.